With
intensive development now underway to improve
and enhance the cargo handling facilities and
services at our port, we are embarking on an
aggressive marketing promotion to win more
cargo and customers. We recognize that both
shipping lines, as well as cargo owners need
to be well informed about the development
at the port to help them plan their
transportation and logistic requirements
A
major component of this effort will be to
inform port users of the vast changes taking
place at Kuantan Port. New projects being
planned will be highlighted to customers,
including the construction of new berths
dedicated to handling containers and chemicals
products, the widening of cargo base at the
port, as well as increase in the rage and
frequency of shipping services.
The
promotional effort will be part of the port's
total vision to broaden its
market outreach, especially in positioning itself as a niche
hub port in the rapidly growing Pacific Rim countries.
The
marketing and promotion drive will cover both
the domestic market and the potential
expanding markets overseas.
The
need for the promotional effort has also been
made necessary in the light of dramatic
expansion of the petrochemicals industries
within the economic hinterland of Kuantan
Port. The increasing attraction of the Eastern
Industrial Corridor to petrochemicals
industries has significantly boosted the
prospects of Kuantan Port
handling substantial increase in cargo
in the immediate
years ahead. With this change Kuantan
Port now stands at the threshold of an
exciting future as the region's petrochemical
hub port.
We
are confident that our promotional effort will
be well received. We hope not only to win more new customers but also
to receive further supports from our loyal
customers who have made us grow over the years
into a port of international repute.
Dato'
Shamsudin Md. Dubi.